Public Service Announcement (PSA) Campaigns

IIL Media specializes in producing thoughtful, informative PSA campaigns that educate and inform the public. We partner with non-profits, educational institutions, healthcare organizations, and government agencies to deliver impactful messaging. Our campaigns are designed to inspire awareness, drive action, and create meaningful change.

Featured PSAs

Sticks and Stones PSA

“Sticks and Stones,” an inspiring PSA produced by IIL Media, confronts the harmful effects of name-calling among junior and high school students. Created by award-winning screenwriter d.b. Roderick, this concept reimagines the classic childhood rhyme to reveal the lasting pain of hurtful words. Chief Editor Alex Feng brought the video to life in post-production, ensuring its heartfelt messaging and dynamic visuals resonate deeply with young audiences. The PSA fosters empathy, understanding, and respect, making it an essential resource for promoting positive behavior and building safer, more inclusive school environments.

Younger Bully Kid PSA

“The Bully,” a powerful PSA produced by IIL Media, shines a light on the profound impact of bullying in junior and high schools. Designed to raise awareness and spark meaningful conversations, the concept was crafted by award-winning screenwriter D.B. Roderick and brought to life by Chief Editor Alex Feng. With its engaging visuals and emotional storytelling, the PSA captures the reality of bullying and the harm it causes to individuals and communities. By encouraging empathy, understanding, and respect, “The Bully” serves as a vital tool to promote positive behavior and inclusivity, helping schools become safer and more supportive spaces for everyone.

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